From the press release regarding the study:
“This research provides strong evidence that technology can play a
vital role in improving medication adherence, even among older
patients” said Brian K. Solow, M.D., chief medical officer, OptumRx.
“This is of great importance to all stakeholders in health care because
poor medication adherence can lead to inferior treatment outcomes,
higher hospitalization rates and increased health care costs.”
....
“Text messages and emerging technologies offer new opportunities to
educate and engage patients so they can improve their health and
ultimately rein in their health care costs,” said Kalee Foreman,
Pharm.D, OptumRx, lead author of the study. “A study in the New England Journal of Medicine
found that nearly 70 percent of medication-related hospital admissions
in the United States are due to poor medication adherence, costing the
health care system roughly $100 billion per year.”
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